Playing the audience

After a brief light shower on Friday afternoon, the sun came back out with a vengeance. The White State was even hotter after the South African-Australian singer-songwriter Ecco Vandal started her set. She and her two resourceful sidemen delivered a canny blend of metal rap, reggae and pop fizz, and while the crowd was fairly thin they were a game group. The extra space was just right for dancing.

Mdou Moctar | Johan Brooks photos

The audience grew considerably for Niger master guitarist Mdou Moctar, who pretty much played the audience as skillfully as he did his instrument. Repetition is a plus with the so-called desert blues, and as his tight, rocking rhythm section kept up a solid wall of beat, Moctar kept shredding and shredding, until it seemed the distant thunder was a reaction to his powerful noise.

“You guys are the best,” he told the audience, meaning Japanese people, whom he genuinely admires. Twice he left the stage to play his savage solos surrounded by ecstatic bodies. There was a lot of heart in that show. 

Two ways to kick off the day

Us at Green Stage | Masanori Naruse photo

The first day of the festival opened under partly cloudy skies, with a sparse crowd gathered at the Green Stage for Danish blues garage rockers U.S., who also played Fuji last year. They’re becoming a habit, it would seem. They dedicated one song to Fuji Rock founder Masa Hidaka, who they said “is a lover of blues harp.” 

A rather different vibe commanded the White Stage soon afterwards when Otobake Beaver did their comical start-stop hardcore thing before a very large crowd as the clouds rolled in and thunder rumbled. Wearing colorful summer dresses and making sport of the long-haired middle aged guys in the audience, the quartet challenged the rockers to try and dance to their fitful music. Super entertainment for people with lethally short attention spans. 

This is how it begins

The pre-festival party, which is ostensibly thrown for the residents of Yuzawa, was packed this year. It was almost impossible to move around the Oasis, which is where all the food stalls are. We missed the bon-odori dance but managed to catch the fireworks that officially open the festival. It was a clear, cool night, which was pleasantly unusual, as there always seems to be a bit of rain the night before the festival starts.

The music was — as usual — great. The pre-fest bands are always guaranteed to get the crowd moving. The Panturas, an Indonesian psych-pop band, opened the musical portion of the evening with a scorching set at the Red Marquee, and later Parlor Greens, an organ-guitar-drums trio that glided handily from Hendrix-style blues to old school soul with a lot of attitude, set the place on fire. It helped that Jimmy James is a human jukebox who could endlessly tease the crowd with classic riffs, from rock to hip hop. We were ably primed for the weekend to come.